E-Ink has been the leading brand of electronic book display in the world, is moving towards the leader of electronic schoolbag and electronic Kanban, will vigorously promote the next generation of applications, to give users more imagination space, and then achieve the goal of E-Ink on Every Smart Surface. Within five years, digital reading devices will become a necessity for modern people.

      Mr. Liu Sicheng, chairman of PVI, said that PVI has set the vision of E-Ink on Every Smart Surface, to make the electronic paper display ubiquitous on every object surface, so that PVI can break through the competition.

      Liu stressed that E-Ink electronic paper is an environmentally friendly technology that can replace paper without cutting down forests and has the advantages of saving electricity compared to LCD displays. He said that the e-book reader, just one of the EPD applications, I believe that in the next three to five years, a variety of applications will be produced, and PFI is vigorously promoting the application.

      The characteristics of electronic paper are power saving, visible in the sun, the use of soft substrate easy to achieve light, flexible and other advantages.

      Surfaces that previously could not be displayed, such as credit cards, leisure cards, snowboards, and rechargeable batteries, can become display carriers.

      Liu Sicheng said that E-Ink Yuantai has been the world's leading brand of e-book display, is moving towards the leader of electronic schoolbag and electronic board, will vigorously promote the next generation of applications, to give users more imagination space, and then achieve the goal of E-Ink on Every Smart Surface.

He believes that within five years, digital reading devices will become a necessity for modern people.

      The digital reading device may be e-Reader, tablet, smart phone, etc., which will contribute to the flourishing development of digital publishing.

      At the SID Display Week held in East Boston in early June, more than 50 products covering the fields of books, home appliances, retail, office, medical, advertising, transportation, leisure and sports were displayed in one go, breaking the stereotype that e-paper is only used for e-book readers.

Pacific will also enter the previously uninked electronic label market. Liu pointed out that electronic labels were first adopted in areas with higher living standards and higher labor costs.

      Currently the most widely used in the world is Europe, followed by Japan.

      Liu Sicheng said that Yuan Pacific had not listed the electronic label as the main market, at that time mainly considering the cost.

Now, PVI has been able to effectively control the cost, if combined with the RFID technology and products within the group, will be able to play a strong competitive advantage.

      Liu Sicheng believes that now the new technology and cost structure, has reached the tipping point of the take-off of the electronic roll label, the future at least 5 years of high-speed market growth.

      Yuantai will also enter into the children's book application market, with the new generation of E-Ink color electronic paper, as well as the EPD does not hurt the eyes, cooperation with children's book industry, is expected to be released in 2013, fairy tale book, voice, bedside story, painting function, enter the mainland market.